Key Takeaways
What the video shows. A green, long-nose multi-function electrician’s plier with etched wire-gauge markings, twist-assist ports labeled for winding and splitting, and marketing claims of “all-in-one” performance.
What it really is. A generic multi-tool plier—stripper, cutter, and needle-nose in one—of unclear provenance and reputation.
Why to be cautious. Social-video ads often exaggerate capability; rely on independent specs, standards, and seller identity rather than hype.
Pro-grade options. Well-documented tools from established brands provide transparent ratings, standards, and support.
Story & Details
The pitch
A short vertical ad pushes a green “Electric Pliers” tool branded as SEESE. The jaws are narrow like needle-nose pliers. Tiny size marks along the inner edges indicate wire-stripping apertures. Two brass-ring ports are labeled for winding and splitting. On-screen copy promises power and precision, and the interface shows typical social-app counters and calls-to-action.
The hardware in plain terms
Everything visible maps to a common electrician’s multi-tool: cut a conductor, strip insulation to prepared gauges, twist or prep ends, and use the tapered nose to pull or bend conductors in tight boxes. None of that is unusual by itself; the question is build quality, metallurgy, and verified safety ratings—details ad clips rarely document.
The buyer’s trap
This style of ad fits common dropshipping patterns: glossy edits, dramatic claims, and aggressive discounts. That does not automatically make the tool bad, but it means the buyer should demand third-party reviews, clear standards markings (for example IEC 60900 on insulated tools), and a seller with verifiable identity and return terms. Consumer-protection agencies advise simple checks before paying: research the seller, compare prices with known retailers, and prefer credit-card payments that allow disputes if the item arrives damaged, different, or not at all [5][7][8][9].
Real-world alternatives
If the all-in-one idea appeals, there are established options with published specs. Knipex’s “Pliers for Electrical Installation” consolidate gripping, bending, deburring, cable cutting, stripping, and crimping into a single 200 mm tool with clear function ranges and parts data [1][2]. For heavy cutting, Klein Tools’ 2000-series lineman and diagonal cutters document hardened edges, ACSR capability, and insulated variants certified to IEC 60900 and ASTM F1505 [3][4]. Wiha lists insulated long-nose and flat-nose pliers manufactured to IEC 60900 for work near live parts up to 1000 V AC [6][7]. Wera’s electrician ranges are catalogued openly for quick spec comparison [8][9].
Conclusions
A simple way forward
The product in the clip is best viewed as a generic multi-tool with unverified claims. When work quality or safety matters, reach for tools whose specifications, standards, and support are transparent. Choose a documented multi-function plier for versatility, pair it with dedicated cutters for tough conductors, and buy only from sellers whose identities and policies you can confirm. The time saved by skipping a flashy ad is often worth more than the discount it promises.
Selected References
[1] Knipex — Pliers for Electrical Installation, model 13 82 200: https://www.knipex.com/products/combination-and-multifunctional-pliers/pliers-for-electrical-installation-multi-tool-for-electricians/pliers-electrical-installation-multi-tool-electricians/1382200
[2] Knipex — Pliers for Electrical Installation (family page): https://www.knipex.com/products/combination-and-multifunctional-pliers/pliers-for-electrical-installation-multi-tool-for-electricians
[3] Klein Tools — Lineman’s Pliers, 2000 Series example: https://www.kleintools.co.uk/catalog/high-leverage-side-cutting-pliers/linemans-pliers-238-mm
[4] Klein Tools — Insulated Side-Cutting Pliers, 1000 V, standards listed: https://www.kleintools.com/catalog/high-leverage-side-cutting-pliers/heavy-duty-side-cutting-pliers-insulated
[5] FTC Consumer Advice — Online Shopping guide: https://consumer.ftc.gov/articles/online-shopping
[6] Wiha — Long flat-nose pliers, Professional electric (IEC 60900): https://wiha.com/tools/pliers/long-flat-nose-pliers/long-flat-nose-pliers-professional-electric/26732
[7] Wiha — Pliers overview (VDE and ESD lines): https://wiha.com/tools/pliers/
[8] Wera — Tools for Electricians (product finder): https://products.wera.de/en/tools_for_electricians.html
[9] Wera — Electrical/VDE tools overview: https://www.wera.de/en/tools/tools/applications/electrical-vde
[10] Federal Trade Commission (FTC) — “Online Shopping – Security Tips” (YouTube, institutional channel): https://www.youtube.com/watch?v=3w4t1dYCayM
Appendix
American Wire Gauge (AWG). A numbering system for conductor diameters; lower numbers indicate thicker wire and different stripping apertures.
Credit-card protection. Card networks offer dispute mechanisms when an item fails to arrive or differs materially from what was advertised; agencies recommend this over irreversible payments.
Dropshipping. A model where the marketer does not stock the item but forwards orders to a third-party fulfiller; quality control and returns can be opaque, so verification is essential.
IEC 60900. An international standard that specifies design and testing for hand tools intended for live working up to 1000 V AC.
Lineman’s pliers. Heavy-duty side-cutting pliers used by electrical workers for cutting, pulling, and twisting conductors; often paired with documented material specs.
Multi-function electrician’s plier. A single tool combining cutting, stripping, gripping, and sometimes crimping; convenience depends on build quality and accurate sizing.
Needle-nose pliers. Slim-taper jaws suited for bending and pulling in tight electrical boxes or panels.
Seller due diligence. Checking company identity, reviews, return terms, and payment security before buying, as advised by consumer-protection authorities.